Sports.ru and Abios Join Forces to Elevate Esports Coverage in the CIS
A prominent sports media outlet in the Commonwealth of Independent States (CIS), Sports.ru, is teaming up with Abios, a subsidiary of the Kambi Group, to enhance its esports content. This collaboration seeks to leverage the substantial esports audience in the CIS, particularly within Russia.
Abios will furnish Sports.ru with extensive esports information to bolster its reporting and introduce novel functionalities. These encompass competition schedules, comprehensive analytics, and live match updates, catering to the CIS region’s enthusiasm for games like Dota 2 and CS:GO.
Aleksey Pontyakov, a Senior Product Manager at Sports.ru, stressed the significance of a dependable data provider, especially during major esports competitions such as The International and the PGL CS:GO Major. He underscored the desire for detailed insights into teams, players, and tournament itineraries among their user demographic.
This alliance exemplifies a burgeoning pattern of organizations acknowledging Abios’s proficiency in esports data. Acquired by the Malta-based Kambi Group in August 2021, Abios has cemented its standing as a crucial entity in the esports data sector. Kambi’s COO, Erik Lögdberg, previously characterized the acquisition as an “ideal synergy,” emphasizing the shared objectives between the two entities.
Jacob Howard, a Key Account Manager at Abios, conveyed enthusiasm regarding the partnership with Sports.ru, highlighting their dedication to delivering premium esports data to a broader viewership.
The competitive gaming landscape across Russia and the Commonwealth of Independent States is flourishing! A multitude of enthusiasts, esports entities, and professional gamers populate the area, establishing it as a leading hub for esports information and material. Sports.ru understands this – they view esports on par with conventional athletics, a genuine revolution. It’s fantastic that they are supplying data and backing Sports.ru in their endeavor to construct something extraordinary for esports devotees.